212% more booked consultations for a six-branch dental group
Local search domination plus a booking funnel rebuilt around WhatsApp — the channel patients actually use — with no-show automation that recovered a fifth of lost appointments.
Each branch ran its own ad hoc marketing. Google Business profiles were inconsistent, reviews unanswered, and the call-center booked only during working hours — while 60% of enquiries arrived at night. High-value treatments (implants, orthodontics) were subsidizing empty chairs.
- 01
Unified local presence: six optimized Business Profiles, structured review generation (4.3 → 4.8 average), and treatment-level landing pages per branch.
- 02
Moved booking to WhatsApp-first with 24/7 automated triage and human handoff in clinic hours.
- 03
Treatment-tier campaign structure so implant and ortho demand is bought separately from cleanings — each with its own economics.
- 04
No-show engine: reminder cadence + same-day standby lists recovered 19% of otherwise-lost slots.
“Chairs are full and the team finally sees marketing as a revenue department, not a cost.”